Last weekend this blog gave an honest review of Batman v Superman because your friendly neighborhood writer is always in search of truth, justice and the American way. I said it was a movie that had its good parts (e.g., Ben Affleck), its excellent parts (e.g., visuals), and parts that were just plain ugly (e.g., Jesse Eisenberg). I did that for the same reason I will readily admit that Iron Man 2 was a creative mess that was barely saved by Robert Downey Junior’s awesomeness — it’s the truth.
All this is relevant because something peculiar happened when box-office numbers came in on Sunday: Hardcore DC Comics fans and those with a vested interest in the movie’s success started framing its $420 million global gross over the weekend as proof that critics were all wrong.
CBR, for example, reported Monday:
Overcoming a torrent of negative reviews that triggered social-media backlash from die-hard fans, “Batman v Superman: Dawn of Justice” stormed theaters worldwide over the weekend, exceeding most box-office predictions and breaking records left and right.
It turns out that, after all the hand-wringing by fans and Warner Bros. executives alike, “Batman v Superman” really was review-proof.
My wife asked me what the numbers meant as they started rolling in and I said we wouldn’t really know until next weekend.
I will now let Forbes explain why:
Batman v Superman has set a new record for the worst Friday-to-Sunday drop for a superhero movie release in modern North American box office history. In dropping 55% from its $82 million Friday debut to its $37 million gross on Sunday, it pummeled all prior records for weakness in theatrical staying power. It even beat the nearly universally reviled and now long-forgotten Fantastic Four reboot, which dropped a comparatively modest 48% across its opening weekend in the summer of 2015. …
Superhero movies that don’t hold up well over their first weekend tend not to sustain much energy at the box office over the longer course of their theatrical runs. …
The steep decline in the Batman v Superman numbers points to the unfortunate likelihood that, apart from DC Comics fans, North American audiences don’t like the movie very much.
One of the biggest challenges in life is to see things as they are instead of how we wish them to be. The optimist sees things through rose-colored glasses and the pessimist seems things as unrealistically grim. The mind has a funny way of making any “true believer” immune to cold, hard reality, which is why the truth about BvS should be spread far and wide.
I want Warner Bros. to succeed with its long-term plans, but that is not likely to happen if executives do not come to terms with the film’s flaws. Having websites out there calling the movie “review-proof” does no-one any favors.
Filming for Justice League is scheduled to start April 11, but Warner Bros. may want to consider stepping on the breaks for a month or two if that it possible. The script of BvS was disjointed and Bruce Wayne appeared to be the only character who was not underdeveloped. Given that the same creative team is working on Justice League, it would be wise to pause, analyze what didn’t work with BvS, and then fix any problems that inadvertently carried over into the current project.
This blog may favor Marvel fare, but I have no desire to see DC properties crash and burn. The superhero genre has plenty of people who are eager for its demise, which is why Warner Bros. needs to right its ship before its too late.